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← Beckon case study

Beckon, live demo.

Interactive · runs the real engine in your browser
Sample store, sample answers. The probe builder, the radar report and the pricing engine running on this page are the same code that runs inside the Shopify app. Change the rules and the engine reruns in your browser.
ProductPriceUnit costIn stockSold, 30 daysDays on shelf
Radiance Vitamin C Serum$54.00$12.001403845
Retinol Night Cream$79.00$21.0045495
Barrier Repair Moisturizer$32.00$9.00606120
Daily Mineral SPF 50$28.00$7.003005520
Peptide Eye Cream$105.00$30.00252150
Hydrating Cleanser$22.00$5.0004030

Beckon asks 40 shopper-style questions such as best skincare under $50, across four assistants and two budget lines. Lumen Skin shows up in 10 of 40 answers.

Under $50Under $100
ChatGPTLeft out · cheapest shown $44.00Shown
GeminiLeft out · cheapest shown $39.99Left out · cheapest shown $72.00
CopilotLeft out · cheapest shown $46.50Left out · cheapest shown $64.00
PerplexityLeft out · cheapest shown $42.00Shown
Retinol Night Cream$79.00 $49.99
Under $50 line · 7-day window · margin 58% · uses $29.01 of budget

We measured 20 sample shopper questions under $50 where you were left out of the answer. Pricing it at $49.99 for 7 days puts it in that conversation, where today's winning price is $39.99. Margin stays at 58%, using about $29.01 of your weekly discount budget.

Radiance Vitamin C Serum$54.00 $49.99
Under $50 line · 7-day window · margin 76% · uses $36.09 of budget

We measured 20 sample shopper questions under $50 where you were left out of the answer. Pricing it at $49.99 for 7 days puts it in that conversation, where today's winning price is $39.99. Margin stays at 76%, using about $36.09 of your weekly discount budget.

Barrier Repair Moisturizer$32.00 $29.99
Under $30 line · 7-day window · margin 70% · uses $2.01 of budget

At $32.00, shoppers who tell an AI "under $30" simply never see this product. Pricing it at $29.99 for 7 days puts it in that conversation. Margin stays at 70%, using about $2.01 of your weekly discount budget.

Peptide Eye Cream$105.00 $74.99
Under $75 line · 7-day window · margin 60% · uses $30.01 of budget

At $105.00, shoppers who tell an AI "under $75" simply never see this product. Pricing it at $74.99 for 7 days puts it in that conversation. Margin stays at 60%, using about $30.01 of your weekly discount budget.

Approve a deal above. Nothing changes in the store until the merchant clicks.

■ 2026
Colophon ■